Outbound that
follows intent
Automated outbound, LinkedIn and ABM that book meetings with the accounts you want to win.
Industrial buyers rarely reply to outbound; they research. Activation runs the programs for you and Nevisible watches every account they reach. When one starts researching you through AI search, a procurement agent or a direct visit, the rep who owns it hears first, and the next touch is written from what the buyer read.
Enterprise add-on. Starts as a 90-day sprint.
Used by 700+ B2B manufacturers and distributors
Supports 21 credentials
Verified from certificates issued by accredited bodies
- ISO 9001
- ISO 14001
- ISO 45001
- AS9100D
- ITAR
- UL
- CE Marking
- API 6D
- API 607
- ASME
- ATEX
- IECEx
- FM Approval
- OSHA
- API 598
- PED
- AWS
- ASNT
- EN ISO 3834
- NACE/AMPP
- IEC 62443
Account trail
Gulf Coast MidstreamWhat your target accounts research
Last 30 daysBuying group at Ridgeline
5 of 6 mappedThe programs
Three programs, one target list
Run one, two or all three on the same accounts. Each runs in three stages, strategy, execution and distribution, with Nevisible insights in every one.
How Activation works
Your target list
Lookalikes of your best customers, plus the accounts Nevisible already surfaced.
Three programs
Outbound, LinkedIn and ABM, written for each product line.
Tied to the account
AI search, procurement agents and direct visits, scored for fit.
At the peak
The owning rep hears first, and the next touch is written from what the buyer read.
What each program covers
Automated outbound
StrategyFit criteria by product line, target account map, sending domains
ExecutionLicensed contact data, enrichment, copy written for engineers and buyers
DistributionEmail and LinkedIn sequences, deliverability, meetings on your reps’ calendars
LinkedIn content & ads
StrategyContent pillars from the questions buyers ask AI, leader interviews
ExecutionPosts written and designed, a content calendar you approve
DistributionPublishing, ads to your target list, spend pointed at intent
ABM program
StrategyEvery stakeholder in the buying group, research by product line and site
ExecutionCRM cleanup, coordinated touches, account plans for your reps
DistributionContent and ads per buying group, intent scoring by account
Activated stays Activated, even if the buyer uses AI later
Reporting
Two pipeline lines, never blended
Deals Activation started are counted as Activated, even if the buyer used AI later. So you see what outbound added and still watch the AI channel grow on its own, by program and product line.
See attribution statesOutbound your legal team can sign off on
Licensed contact data
Contacts come from a licensed business contact database. Matching stays at company level and never names the person behind an anonymous visit.
Separate sending domains
Email goes out from warmed-up domains kept apart from your main company domain.
Every opt-out honored
One opt-out stops every program for that person, across email, LinkedIn and ads.
Rules by region
CAN-SPAM in the US, legitimate interest in the EU and UK, CASL in Canada: checked before a campaign starts.
Start with a sprint, keep what works
- Weeks 1-2
Set up
Target list, fit criteria, messaging by product line, and sending domains warmed up.
- Weeks 3-12
Run
All chosen programs live. Reps get intent alerts as accounts respond.
- Day 90
Review
Activated pipeline next to AI-sourced pipeline, by program and product line, and a plan for what to keep.
Questions about Activation
Activation is an optional Enterprise add-on that runs outbound for you: an automated outbound system that books meetings with your target accounts, LinkedIn content and ads aimed at the same list, and an ABM program for your top accounts. Each program covers strategy, execution and distribution. Nevisible watches every one of those accounts, and when one starts researching you, through AI search, a procurement agent or a direct visit, the rep who owns it is alerted at that moment with what the buyer read.
An agency sends sequences and reports opens and replies. Activation is tied to Nevisible's intent data: it sees when a target account starts researching your products after an email or ad, tells the right rep straight away, and writes the next touch from the specs that account actually read. Accounts Nevisible surfaced from AI and other channels can be worked too.
Contacts for outbound come from a licensed business contact database. Nevisible's matching stays at company level: it never names the person behind an anonymous visit. Every opt-out is honored across all three programs.
Activation sends from separate, warmed-up domains, never from your main company domain, so your everyday email and your website are kept apart from outbound volume.
Sending rules differ by region. In the US, business cold email follows CAN-SPAM. In the EU and UK it needs a legitimate-interest basis and an easy opt-out, and Canada's CASL is stricter. We check the rules for each region in your target list before a campaign starts and leave out any region where outreach isn't allowed.
Your report keeps two lines. AI-sourced pipeline is the companies AI sent you. Activated pipeline is the deals Activation started, and they stay Activated even if the buyer later uses AI, so the AI-sourced number is never inflated.
Activation starts as a 90-day sprint on top of an Enterprise plan, and is priced with your Enterprise quote based on the size of your target list and which programs you run. Book a walkthrough and we'll scope it with you.
Reach the accounts you want, at the right moment.
In 20 minutes we'll look at your target accounts, show which are already researching suppliers like you, and scope a 90-day sprint.
Enterprise add-on · 90-day sprint · Scoped on a 20-minute call
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